
NOVEMBER 17 + 18
You're one big ask away from meeting your numbers.
Here's how to craft the perfect proposal.

☑️ Choose one donor.
☑️ Build the perfect proposal.
☑️ Leave with a clear plan to make the ask.
* Life happens. The replay is yours either way.
You told your donor about the capital campaign. You sent the appeals. You took them to lunch and shared your big vision. But they still didn't give at the level you hoped.
You’re not a bad fundraiser. You’re just missing one thing: a personal proposal that makes your donor the hero.
HOW THIS CHALLENGE WORKS
Two live zoom sessions. Two days. All the tools you need to make that bold ask.
TUESDAY, NOVEMBER 17
DAY 1
BIGGEST GIFT CHALLENGE
Tuesday, November 17
Zoom call @ 11 AM–12 PM Central
Earn the Right to Ask
The psychology of big asks
How to make your donor the hero
Exactly how much to ask for
Which meetings to request, and in what order
What to say, so your donor is ready for your proposal
WEDNESDAY,
NOVEMBER 18
DAY 2
BIGGEST GIFT CHALLENGE
Wednesday, November 18
Zoom Call @ 11 AM–12 PM Central
Build the Perfect Proposal
The anatomy of a proposal that honors your donor and makes a clear, confident ask
Your template for the perfect proposal
Live Q&A, so you can get answers about your own donor situation
Imagine sitting across the table from your donor, opening a beautiful proposal you created just for them. You're calm. You're prepared. They knew it was coming and they feel truly honored to be asked.
Their answer is a natural "yes" because you followed the steps.
HOW TO IMPLEMENT THE CHALLENGE.
Your challenge timeline.
⭐️ live on Zoom
⭐️ live on Zoom
NOV 17
Come to the first session with one donor in mind. Learn the psychology of big asks
NOV 18
Get the template and start building the perfect proposal for your donor
NOV 19
Ask your donor for a meeting, ask the 3 questions (I'll teach you), and listen.
DEC. 1-20
Finish putting the proposal together, set a follow-up meeting to walk your donor through it and make the ask.
Please note:
This is an example timeline, and obviously, you can't control your donors' schedules or perfectly predict the outcome. But I know this appoach and process works and will serve you for years to come.
Hi, I'm Viktoria Harrison.
Why learn this from me?
I wasn’t a fundraiser. I was a 23-year-old designer when I met Scott and we started building charity: water together. 20 years later, charity: water has raised $1 billion, and we have built thousands of donor relationships and personalized donor proposals that have resulted in multimillion-dollar gifts.
This isn't a formula. Donor relationships are personal. But there is a process, I've taught it to many other leaders, and in two hours, I’ll walk you through it.

RECORDING•
We've trained hundreds of nonprofits to raise 7-figure gifts. Hear from them.
Linda Noah, Petros Network - giving up by 78.5%
"Since learning this framework, we've received several major gifts. Last weekend alone, we welcomed 38 new major donors. Over the next two months, we have catalytic donor meetings scheduled every week, including conversations with 13 individuals, each with the capacity to give more than $1 million. This year, overall giving is up 78.5%."

Evan and Victoria,
Sharing Excess
"We're more inspired and energized than ever before. It feels like we just got the cheat code to scaling."


Brian Canright, Shepherds College
"This was, hands down, the best learning experience I have had to date related to fundraising. I left with tools. I left with courage.
I left with hope."

Is this for you?
You don’t need a big team or a seven-figure budget. You just need a few donors who already believe in what you’re doing.
This is for you if...
→ You lead fundraising yourself, as a founder, executive director, or development lead
→ You have at least a few donors who know and love your work
→ Your organization raises $100K+ a year, because a “big gift” is whatever is big for you
→ You’ve shared your vision, but your donors still haven’t given at the level you hoped
→ You’re ready to have a real conversation and make an ask before January 31
This is not for you if...
→ You don’t have any donor relationships yet. Start by building a few, then come back.
→ You’re looking for a mass appeal or a year-end email campaign
→ You want a script that works without doing the work between sessions
What you walk away with.
Not just ideas. Real tools you’ll use with a real donor this season.
Two Live Zoom Trainings
Two hours of focused teaching on the art of the ask, how to make your donor feel seen and what helps inspire a yes.
Life happens. Replays are yours either way.
The Perfect Proposal Template
The structure we've taught that secures seven-figure gifts, ready for you to fill in with your donor’s story and your ask.
A Major Donor Roadmap
You’ll know which donor to ask, how much to ask for, which meetings to have, and what to say in each one.
All in time for January 31.

All for $99, less than the cost of the lunch you took your donor to last month.
JOIN THE CHALLENGE
Ready to learn what it takes to secure your Biggest Gift yet?
I've taught this approach to hundreds of nonprofit leaders who have gone on to raise their first $1 million gifts. I can't teach you everything in two hours, but I can get you started on the right path.
THE CHALLENGE KICKS OFF WITH 2 LIVE ZOOM SESSIONS > EACH 1 HOUR LONG
🗓️ DAY 1: Earn the right to ask
Tuesday, November 17
Zoom call:
11AM – 12PM Central
🗓️ DAY 2: Build the perfect proposal
Wednesday, November 18
Zoom call:
11AM – 12PM Central
Zoom links will be provided after checkout, and you'll recieve reminders via email.